Home | Chantal Chiasson

WEBCAST BRANDING EXAMPLES

GlobalMeet Webcast was a very complex product with a lot of branding and layout options. The goal of this project was to explain to customers what they could brand themselves, reducing the number of customization requests from the Support team.

I set up sample events and attendee portals that customers could view and interact with, and listed them in a set of Branding Example articles. I also listed out the branded elements for each event or portal and the features that were used and created animated GIFs to visually show the brandable elements in the different layouts.

Before setting up the events, I created two instructional brands with a theme, logos, colors, personas, and media files. The instructional brand allowed us to take consistent screenshots for knowledgebase documentation and was also used as marketing collateral for social media posts.

Tools Used: Adobe DreamWeaver, Adobe Photoshop, BookStack, Microsoft Word, SalesForce Knowledge, SnagIt